Cheap labour no longer wins — cheap green electricity does: Why Serbia’s next competitive advantage depends on RES-based industrial zones
For decades, Serbia—and much of Eastern Europe—relied on competitive labour costs as the primary attractor of foreign direct investment. Manufacturing firms came for affordability, engineering talent and geographic proximity. But the global industrial model has shifted. Labour cost is no longer the primary differentiator. Today, the decisive factor shaping investment flows, export competitiveness and nearshoring […]
